40
40
Over
Project
What's the
Project?
The 40 Over 40 Project is a powerful portrait campaign designed to celebrate and honor women over the age of 40 through transformational photography experiences.
This project exists to challenge outdated beauty standards, elevate confidence, and shine a light on the stories of women who have reached a remarkable stage in life — women who are vibrant, wise, bold, and unapologetically themselves.
Why it Matters...
This campaign isn’t just about taking pretty pictures — it’s about visibility, voice, and validating experience. For too long, mainstream media has focused almost exclusively on youth. The 40 Over 40 Project pushes back by putting mature women in the spotlight, showing that beauty evolves, confidence deepens, and self-expression becomes even more meaningful with time.
Portrait studios such as Oregon Studio Group Photography in Medford and many others across the United States have created their own unique interpretations of this empowering movement.
Let's celebrate YOU!
This is a celebration — not just of beauty, but of life, resilience, and personal power
A Nationwide Celebration of Women from the West Coast to the East, and everywhere in between, Photographers have embraced the 40 Over 40 Project as a way to build community, celebrate milestones, and give women a space to be seen and heard.
Our 40 Over 40 sessions have special promotion pricing of just $399!
Your 40 Over 40 experience will include:
Pre-session phone consultation
We'll spend around 30 minutes to discuss all of the details, like wardrobe, setting a date, what to bring, how to prepare, and more!
Wardrobe fitting appointment
A fitting appointment will be scheduled in the days prior to your photo appointment. During this time, you'll be invited to try on some of our gowns and select outfits for your photo session.
Access to our collection of gowns and jewelry
The photos on this page show just SOME of the studio's extensive collection of dresses, jewelry, and accessories from all over the country. For your photo session, you'll have access to it ALL!
Professional hair and make-up
We'll bring in a professional hair and makeup artist on the day of your photo shoot to ensure you look and feel your best!
Luxury Magazine-style photo shoot
This is your day to pose for the camera and be a cover girl for the day! We'll help guide and pose you during the entire session, so don't worry if you've never done this before.
Photo reveal and ordering session
A couple weeks after your photo session, we'll invite you back to see your final, edited images and choose your favorites to take home and cherish forever!
You will also receive one matted 8x10 image of your choice, fully retouched.
Feature in our 40 Over 40 magazine, capturing the heart behind the face
This is more than a photoshoot — it’s a declaration. A declaration that age is not a limit. That life after 40 is full of beauty, purpose, and identity. That every woman deserves to exist in portraits she loves. If you’ve ever said, “I’m not photogenic,” “I need to lose weight first,” or “It’s been years since I liked a photo of myself,” — the 40 Over 40 Project was made for you.
Apply to be a Part of the Project!
Do it for YOU, not for anybody else!
You deserve to see yourself wrapped in luxury.
You are worth the self-care time.
A free 8x10 matted print
of your favorite image will be included with your 40 Over 40 session. You'll be able to choose one of your best photos during your reveal session!
Only 40 spots available, so don't wait!
Be featured in our magazine!
At the completion of this project, we'll be self-publishing a special magazine to celebrate all of our amazing ladies who take part in our 40 Over 40 project.
As a token of our appreciation of your participation, you'll receive a free copy of the magazine!
You go, Girl!
Let's Do This!
Submit your application to let us know you're interested, and we'll reach out to you with some more info!
